We help you figure out what to say, who to say it to, and when and how to say it, verbally and visually.

Telling Your Stories

From strategy to execution, we’ve got your back! We deliver a range of services to help you tell more impactful stories and build trust with your stakeholders and customers.

Communications strategy and execution

Let’s capture the minds and hearts of your key consumer and stakeholder audiences and inspire them to action with sound strategies, novel tactics, and creative storytelling that build trust and your business.

Creative services

We help you take your storytelling and brand to the next level by using our creative writing services paired with eye-catching designs to create communication collaterals that motivate people to action.

Indigenous engagement, reconciliation and decolonization communications

We help you connect with Indigenous partners and audiences, through strategy, content creation, and editing toward culturally appropriate communications that are reflective of Indigenous values and worldviews. Pair this work with a facilitated learning session to dive deeper into how your organization can better move towards decolonization and reconciliation.

Media relations, training, and monitoring

We frame your stories to target specific journalists who will care about what you have to say, and we prepare you with the knowledge, best practices, and practical skills to say it with confidence. We monitor all media relations results, adapt when needed, and always evaluate to deliver measurable outcomes.

20 Year Anniversary Book

Research, writing and editing, graphic design

Press Conference

Media relations

Press Conference

Media relations

Nick Sackville for Ward 3

Brand design, communications strategy and execution, issues management, media relations

Brochure, tradeshow banners

Copywriting, graphic design

“Ben was a great presenter, and I wish I could do more sessions with him! I’m a bit of a nerd, but the information about rhetorical tradition and Critical Race, Feminist and Queer Theory really made me want to get back into reading and learning.”

— The DE&I-informed Communicator training participant

“I’ve collaborated with many different people on many different projects and SymmetryPR is the best to work with! Ben and Mel are very responsive and clear in their communications, and their approach is both collaborative and transparent. The best thing about Symmetry PR is they’re not afraid to noodle around fresh ideas – and will let you know if an idea won’t stick!”

— Kailey Lavallee, web developer and Collective member

“Advertising is saying you’re good. PR is getting someone else to say you’re good

– Jean-Louis Gassée

Indigenous Languages Podcast

Strategic and communications planning, brand development, media relations


Writing and graphic design

Annual Impact Report

Research, writing and editing, graphic design

Event Support & Grant Writing

Sponsorship strategy, brand development, graphic design, technical support

Communication Services

Communications strategy and execution, social media strategy, content creation